Here are some of our experts' best practices for the Google Ads feature in order to have a successful campaign:
- Check and train your leads and keywords to ensure your campaigns are running efficiently.
- Carefully choose your radius - smaller radius for more local traffic.
- An engaging and customized landing page will increase the chances of your traffic converting to customer.
- Connect to your custom domain
- Use high quality images and text specific to your business, letting your traffic know exactly who you are and what you offer.
- Include CTA buttons where relevant.
- Keep your services/products up to date and detailed.
- Add testimonies to add a sense of trustworthiness.
- Include promotions.